Terms

Version 1.0 · Last updated 22 September 2026

1. Part A · Using this website
2. Part B · Sales-First YouTube member terms
3. Part C · The paid Channel Deep-Dive
4. Contact

Part A · Using this website

A1. Who we are

This website is run by Jonas Lang Image Expert (owner: Jonas Lang), Blütenstraße 4, 86438 Kissing, Germany (“we”, “us”, “our”). Our full details are in the Impressum. “You” means the person using this website, or the business on whose behalf that person uses it.

A2. Agreeing to these terms

These terms govern your use of this website. By using it, you agree to them. If you don't agree, please don't use the website. You must be 18 or older to use it. How we handle personal information is explained in our privacy policy.

A3. We are independent

Frame Economics and Sales-First YouTube are independent. They are not affiliated with, endorsed by or sponsored by YouTube, Google, Meta (Facebook, Instagram), Skool or any creator or company we mention. Their names and trademarks belong to their owners. We name them only to describe what we teach and discuss.

A4. No guaranteed results

We teach and advise; we cannot promise outcomes. Results in YouTube and in business depend on your offer, your market, your work and many things outside our control. Any results we show are the results of specific people, are not typical and are not a promise of yours. Where we give a specific guarantee in writing, such as the booked-call guarantee for the Accelerator and Partner programmes, it applies only as its own conditions and remedy say in that programme's agreement. Our full statement is in the disclaimer.

A5. Our content

The content of this website (texts, graphics, videos, templates and design) belongs to us or our licensors and is protected by copyright. You may view it and print or save single pages for your own use. You may not copy, republish, sell or distribute it, or use it to train or prompt an AI tool, without our written permission. You are welcome to use what you learn here in your own business.

A6. Links to other websites

This website may contain links to websites or services we do not own or control. We are not responsible for their content, privacy policies or practices, and we are not liable for any damage or loss caused by using them. Please read the terms and privacy policies of any website you visit. The same applies to content from social media services that is displayed on or linked from this website; your use of those services is governed by their own terms and privacy policies.

A7. Suspending access

We may suspend or end your access to this website if you breach these terms or misuse the website. Paid memberships and services end only as described in Parts B and C and in the law.

A8. The website is provided “as is”

We work to keep this website accurate and available, but, to the extent the law allows, we provide it “as is” and “as available”, without any promise that it will be uninterrupted, error-free, free of harmful components or meet your needs. This does not affect any guarantee or right you have by law, including under the Australian Consumer Law.

A9. Our liability

Nothing in these terms excludes or limits liability that the law does not allow to be excluded or limited. In particular, this includes liability for death or personal injury caused by negligence, fraud, intent or gross negligence, your rights under the Australian Consumer Law, and the mandatory consumer laws of the country where you live. Subject to that:

• for the free parts of this website, we are only liable for intent and gross negligence;
• for a paid service, our total liability is limited to the price you paid for that service, and we are not liable for indirect or consequential loss, such as lost profits or lost data;
• where the Australian Consumer Law lets us limit our liability for failing to meet a consumer guarantee for services not ordinarily acquired for personal, domestic or household use, our liability is limited to supplying the services again or paying the cost of having them supplied again.

A10. Law and courts

These terms are governed by the laws of New South Wales, Australia, excluding its conflict-of-laws rules and the UN Convention on Contracts for the International Sale of Goods. The courts of New South Wales and of Germany have non-exclusive jurisdiction. If you are a consumer, you also keep the protection of the mandatory laws of the country where you live, and you can bring proceedings there.

A11. Disputes

If you have a concern or a dispute, please contact us first so we can try to resolve it informally. We are neither willing nor obliged to take part in dispute resolution proceedings before a consumer arbitration board.

A12. Sanctions

You confirm that you are not located in a country that is subject to a US government embargo or designated by the US government as a “terrorist supporting” country, and that you are not listed on any US government list of prohibited or restricted parties.

A13. Severability and waiver

If any provision of these terms is held to be invalid or unenforceable, it will be read so as to achieve its purpose as far as the law allows, and the rest of these terms stays in force. If we do not enforce a right straight away, we do not give it up.

A14. Language

If we provide these terms in another language, the English version prevails in case of a dispute.

A15. Changes

We may update these terms, for example when our services or the law change. For material changes we will give at least 30 days' notice before they take effect, for members by email or in the community. If you don't agree with a change, you can stop using the website or, for a paid membership, cancel before the change takes effect. The version and date at the top show the current version.

Part A is based on the free TermsFeed Terms and Conditions Generator, adapted for German and Australian law.

Part B · Sales-First YouTube member terms

Sales-First YouTube member terms · version 1.0 · effective 22 September 2026

These member terms apply to our community Sales-First YouTube on Skool. You accept them when you join, by typing AGREE in answer to the membership question. Skool's own terms also apply to your use of the Skool platform.

1. Who we are

These terms are between you and Jonas Lang Image Expert (owner: Jonas Lang), Blütenstraße 4, 86438 Kissing, Germany (“we”).

2. Our content

All lessons, videos, templates, scripts, worksheets, recordings and other materials (“Materials”) are owned by us or our licensors and protected by copyright. © 2026 Jonas Lang Image Expert. We give you a personal, non-exclusive, non-transferable, revocable licence to access and use the Materials for your own learning and your own business while your membership is active.

3. What you can't do

Without our written permission you must not:

1. share, copy, reproduce, publish, sell, resell, sublicense or distribute the Materials, in whole or in substantial part;
2. download, screen-record or capture videos or live calls;
3. share your login or let anyone else use your account;
4. upload the Materials to, or use them to train or prompt, any AI tool, model or dataset;
5. use the Materials (as opposed to what you've learned) to create a course, program, template pack or other product.

4. You can use what you learn

Nothing in these terms stops you from using the knowledge, skills, ideas and methods you learn here in your own business, including coaching, consulting or teaching others, as long as you use your own words and materials, don't copy ours, and don't suggest we endorse you.

5. Confidential program materials (Accelerator and private programs only)

Materials marked “Confidential”, call content and other members' business information are confidential. Use them only for your participation and don't disclose them. This doesn't cover information that is public (other than through your breach) or that you already knew.

6. Community rules

Be respectful. No spam, no unsolicited pitching or sales DMs to members, and no sharing other members' information outside the community.

7. Your posts

You own what you post. You give us a non-exclusive, worldwide, royalty-free licence to host, display and reproduce it inside the community and to run the program. We'll ask before using your name or results in marketing.

8. Suspension and termination

If you materially breach clause 3, 5 or 6, we may suspend or end your access. If we end your access because of your breach, we won't refund the remaining period, except where the law requires a refund.

9. Enforcement

A breach of clause 3 or 5 may cause harm that money can't easily fix, so we may seek an injunction as well as any other remedy.

10. No affiliation

You're not our employee, partner, agent or licensee, and you may not call yourself “certified”, “approved” or affiliated with Frame Economics unless we agree in writing.

11. Your consumer rights

Nothing in these terms excludes, restricts or modifies any right or remedy you have under the Australian Consumer Law or any other law that can't be excluded.

EU and EEA consumers: 14-day money-back guarantee. If you live in the EU or the EEA and you joined as a private consumer rather than for your business or profession, you can ask for a full refund of your first membership payment for any reason, with no explanation needed, within 14 days of that payment. If your plan started with a free trial, the 14 days run from the first payment taken after the trial ends. Email us at hello@frameeconomics.com from the address on your membership and we will refund you within 14 days of receiving your request. Your access ends when the refund is made. We give this guarantee voluntarily. It is in addition to any statutory rights you have and does not replace or limit them.

12. Changes

We'll give you at least 30 days' notice of material changes. If you don't agree, you can cancel before they take effect.

13. Governing law

These terms are governed by the laws of New South Wales, Australia. Those courts have non-exclusive jurisdiction. This doesn't remove any right you have to bring proceedings where you live or to rely on your local consumer laws.

14. Transfer

We may transfer these terms to a successor or related entity by giving you notice.

Membership details

• Who it's for. Membership is for people aged 18 or over who join for their business or profession, such as coaches and consultants.
• Price and payment. Skool takes payment as the seller of record. The price, the billing period and any free trial are shown at checkout before you pay. You keep the price you joined at for as long as your membership continues without a break. If you cancel and join again later, the price at that time applies.
• Free trial. If your plan starts with a free trial, your card is charged the plan price when the trial ends unless you cancel before then. We remind you before your trial ends.
• Renewal and cancelling. Your membership renews automatically for the same period until you cancel. You can cancel at any time in your Skool membership settings. Cancelling stops the next payment, and you keep access until the end of the period you paid for. Periods already paid are not refunded, except where the law requires a refund or where the 14-day money-back guarantee in clause 11 applies.
• Live calls. Live calls are recorded and posted in the Classroom. If your channel or video is reviewed on a call, it appears in the recording. Tell us before the call if you would rather not be shown.
• What you post stays in the community. We'll never use your name, numbers, face or video outside it unless you say yes in writing first.
• Privacy. How we and Skool handle your data is explained in our privacy policy and in Skool's privacy policy.

Part C · The paid Channel Deep-Dive

C1. What it is

The Channel Deep-Dive is a one-off review of your YouTube channel: a recorded walkthrough of your channel, a written action plan and a 45-minute call with Jonas Lang. The Channel Deep-Dive page describes what we look at. The recording, the plan and the call are private to you.

C2. Business customers only

The Channel Deep-Dive is for business customers. By booking it you confirm that you are booking it for your business or profession, not as a private consumer.

C3. Booking and price

Reserving a slot on our website is not yet a booking and costs nothing. The contract is made when we confirm your booking in writing and send the invoice. The price is the one shown on the Channel Deep-Dive page when you book (currently US$1,200, one-off). Any tax is shown on the invoice.

C4. Payment

The invoice is due in full within 7 days and before we start. You can pay by bank transfer, PayPal or card through Stripe, as shown on the invoice. We start once payment has arrived.

C5. Delivery and the call

After payment, we send you a few questions about your channel and what you sell. We deliver the recorded walkthrough and the written action plan within 10 business days of receiving your answers. The 45-minute call takes place within 14 days after that, at a time we agree, booked through Calendly. Either of us can move the call once with at least 24 hours' notice. If you miss the call without notice, we offer you one new time; if you miss that one too, the call counts as held.

C6. Cancelling and refunds

You can cancel at any time before we start the walkthrough and get a full refund. Once the recording and the action plan are delivered, we do not give refunds, except where the law requires, including under the Australian Consumer Law.

C7. Your channel and our work

Your channel and your content stay yours. We only use them to prepare your deep-dive, and we do not publish your recording or plan unless you agree in writing. The recording and the plan are yours to use in your own business. Please don't publish, share or resell them without our permission.

C8. No guaranteed results

The deep-dive is our professional assessment and recommendations. We do not guarantee any number of views, subscribers, leads, calls or sales (see A4 and the disclaimer).

C9. Everything else

Part A applies as well, including our liability (A9) and the governing law (A10).

Contact

Questions about these terms: hello@frameeconomics.com or our contact page.